MotoAmerica Inks Partnership With WSC Sports activities AI Bike Highlights

MotoAmerica, North America’s premier bike highway racing sequence, has introduced a partnership with WSC Sports activities to deliver AI-powered video highlights to its followers whereas additionally offering its racers and groups with the know-how to share MotoAmerica highlights with their followers and sponsors as nicely.

WSC Sports activities is the worldwide chief in AI sports activities video know-how, which permits highlights and content material to be routinely pushed to MotoAmerica’s digital and social media properties whereas additionally giving riders and groups the choice of doing the identical on their very own platforms. The system additionally permits MotoAmerica to readily share content material with its broadcast and sponsorship companions. MotoAmerica started utilizing the WSC Sports activities know-how earlier this season and has already seen the advantages.

“Since we began utilizing WSC Sports activities’ know-how to offer highlights and content material, we’ve already seen massive viewers positive aspects on our platforms in addition to our riders,” says MotoAmerica Director of Content material and Manufacturing Doug Hamann. “We’ve gained 200,000-plus subscribers on YouTube to date in 2022 and we are going to surpass 100 million views in 2022, in comparison with 23.4 million views in 2021. A whole lot of these positive aspects have come from our use of WSC Sports activities’ highlights platform. Along with MotoAmerica with the ability to get the highlights to our followers rapidly, it additionally permits our riders and groups to do the identical with their fan bases. The system works nicely and is simple to make use of. It’s a win-win for everybody.”

The WSC Sports activities platform is environment friendly in that by AI, it routinely finds, indexes, and tags every outlined second into highlights that may be shared routinely and at scale. MotoAmerica, its riders and groups can then simply use the highlights on social platforms in addition to sharing with their present and potential sponsors.

“MotoAmerica is WSC Sports activities’ first highway race bike shopper and provides us an amazing alternative to proceed to showcase our tech within the motorsport business,” says Amir Gelman, head of enterprise growth, Americas at WSC Sports activities. “MotoAmerica’s innovation in distribution and sensible technique of proudly owning all its rights allows the distinctive use case of real-time content material availability for riders and companions – a method extra rights holders ought to take into account.”

Tytlers Cycle/RideHVMC Racing’s Corey Alexander is proof that the WSC Sports activities platform works nicely as a current spotlight of him in motion at a MotoAmerica race garnered 64,000 views on his Instagram account.

“I’m not solely only a rider but additionally a staff proprietor, so attracting companions for our staff to proceed working is essential,” says Alexander, who lately gained the MotoAmerica Yuasa Inventory 1000 Championship. “I’ve leaned closely on social media to assist broaden our enchantment to each inside and out of doors business manufacturers. With that being mentioned, content material creation with out a big staff isn’t a simple job. MotoAmerica’s partnership with WSC Sports activities helps tremendously with that as a result of it permits them to offer us with highlight-type reels from every occasion. In flip, it has confirmed to be a means during which we are able to faucet into giant viewership numbers which might be accessible by the attain of video social content material.”

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